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©2025
Reverie
Title & Poster
2025
Reverie
is an experimental short film by Haley Spranger.
A custom wordmark was designed for the title card and posters. Type was also selected for the film’s credit sequence.
Reverie's
graphic direction draws from the film's preexisting aesthetics of ethereal lace/fabrics and from its themes of personal fragmentation.
Next Project
Stills from the film informing design process
Ornamental Direction Reference
Developing a Wordmark
Initial Poster Concepts